Head of Promotions and Development
Patchogue-Medford Library
Laura Accardi, Library Development Assistant, leads a group of super creative staff at The Patchogue Medford Library. As head of the Promotions & Development Department as well as the consultant and head of the Graphics Department, she has created a work environment that exudes the passion, forward thinking and creative juices of her team. Together, they have created innovative, unconventional, and effective events and marketing campaigns beyond the scope of the library world.
An accidental library marketer and graduating first in her class from the school of hard knocks, life lessons, hard work, and her drive to make library marketing no longer a ho hum, mediocrity standard, she has propelled her library to new heights of marketing with tangible outcomes.
Proudly the recipient of the 2016 Suffolk Library Marketing Award and the ELSA Excellence in Library Service Award, and her team the recipients of the 2023 American Library Association/ John Cotton Dana Award for an outstanding effective strategic communication campaign that showed results.
Coming up on an 18+ year career at the library and 40 years as a community shaker and maker, she loves all things family, food, gathering, and design.
Learn Interactive Marketing with augmented reality technology
Sunday, January 21, 2024
1:00pm – 2:00pm EST